Vodafone entices 'Bhaiyyas' with a 25p/min call rate?... keeping in line with their international policy!
A blog that captures the happenings in Maharashtra and rest of the Marathi World (Bruhanmaharashtra) through the eyes of a 3M – Madhyamvargiya Marathi Manoos (Middleclass Marathi Man). Neither is it a view of the anglicized minority which has lost touch with its roots... nor does it speak for the Marathi masses who may lack the “worldview”. Just a somewhere-in-between viewpoint… but a firm viewpoint indeed!
Friday, April 27, 2012
Thursday, April 19, 2012
Yama-giri
Image Courtesy: Zid Channel
A Gujju, a Bhaiyya, a Bihari & Malayali died and were facing Yama.
Yama asked them if they wanted some facilities
& told Chitragupt to decide on their accommodation.
The Gujju said : "Hey Yambhai, aa marathi
loko toh mane shaanti thi jeeva nathi deta. Maari dukaan fodi naakhi. Aa
marathi loko ekdum junglee chhe. Mane maari baaju maa marathi maanas
nathi joto."
The UP wala said : "Theek kaha gujjubhai ne.
Shriman Yam, in marathi logo ne to hamara jeena hi mushkil kar diya
hai....eemaan se! Arre, meri dukaan ka board bhi kala kar diya. Kahat rahi
ki dukaan ka naam marathi bhasha mein hona chaahiye.. Ab ee bhi koi baat hui
kya?
Mujhe bhi mere baaju mein marathi aadmi nahi
chaahiye." The Bihari
said
:
"Yeh dono sajjan aadmi theek kahat hain. Arre
main thode din pehle railway ki pariksa dene mumbai gaya tha.
Raam Lalla ki sougandh, in marathi logun ne humka
bahut hi peeta. Hamaar haddi pasli ek kardi. Aisa junglee marathi
humka hamaar saath naahi chaahiye."
The Malayali said : " Merego bhi meraathi
admi nahin mengdai behut bereshaan kerdai yeh.. Kuch kaam kerne ko nahi
aata phir bhi hoshiyari maarke kaheta hai ki tumko hemara mumbai se nikal
dega.
Yama turns to Chitragupt : "AAAYLA CHITRYA,
YA SAGLYANCHYA FILES MAJHYAKADE GHEUN YE RE!!! BAGHTO EKEKALA"
Monday, April 16, 2012
Amrut Fusion
Whisky is undoubtedly the most preferred alcoholic drink
in India. White spirits and wines still languish on the periphery of Indian ‘Boozeria’.
Someone once said that the amount of ‘Scotch’ consumed in India is 3 times of that
produced in Scotland! With all this near-divine status for Whisky in general,
Indians are relatively at bay when it comes to ‘Single Malts’. So 3M was taken
by surprise when his Scottish boss mentioned that he had tasted an 'Indian Singe
Malt' in Glasgow which was excellent... he called ‘एमरूट’. This was dismissed as ‘Scottish idiosyncrasy’ by me! Must
be some smart Sardar in Scotland who would have rebottled the local produce and given
it some exotic Indian brand name to fool these gullible Scots… Indian jugaad at its best.
So let’s all sing
Then suddenly came the news that a Single Malt from
India called ‘Amrut’ (means 'Nectar of the Gods') has be declared as the 3rd Best in the World by
none less that Jim Murray in his Whisky Bible… And now it has been declared as
the ‘World Whisky of the Year’ by Malt Advocate Magazine!
Wait… it is ‘Amrut’ not ‘Amrit’… a clear give away that
the owner of the brand is from a land ‘South of Narmada’! But it cannot be owned
by a speaker of a Dravidian language… or else the brand would have been ‘Amrutha’.
Hmmm… so 3M started to find out more about the origins of this divine golden
liquid. Good ol’ Google helped me understand that the owner is a Marathi Manoos
– Neelkanthrao Jagdale of Amrut Distilleries of Bengaluru.
Chaila… a Marathi Single Malt? So should we say ‘Cheers’ or ‘चांगभलं’?
Chaila… a Marathi Single Malt? So should we say ‘Cheers’ or ‘चांगभलं’?
So let’s all sing
"अमृताहुनी गोड व्हिस्की तुझी नीळकंठा..."
3Mpedia: Before
Mr. Jagadale, there have been other Marathi Manoos like Rajeev Samant of Sula Wines
and Sham Chougule of Chateau Indage who have won international accolades for their wines. Also
there is another Marathi family in Bengaluru which has been ruling the hearts of 'Bevdaas' in and around the Cauvery Basin for more than a century – The Khodays!
Friday, April 13, 2012
Wednesday, April 11, 2012
Morde Chocolates
In the early 90s, my mother had added a new dimension to her
culinary expertise… baking cakes. Lovely cakes with delicious icing… Pineapple... Strawberry... Vanilla… Butterscotch… But my favourite was her ‘Melting Chocolate’ Cake. And
to get the right taste, she would travel to Hill Road @ Bandra from our house in Vile Parle to buy ‘cooking
chocolate’. This chocolate used to be a bit bitter and was available in plain
slabs with a simple logo ‘Morde’. We assumed that this must be an imported
brand… maybe Swiss or Italian. As these slabs used to be sold loose by weight and
packed in butter paper, there was no way you could find out the source of this
yummy brown stuff. The only ‘Indian’ chocolate brands we knew in the pre-liberalisation
days were ‘Cadbury’ and Pune based ‘Sathe’!
It has been 2 decades since my mother baked a cake… but the ‘melting
chocolate’ taste still lingers in my mouth. Recently 3M was pleasantly surprised while passing Manchar (a town about 50 kms north of Pune). Right in front of me
was the factory of ‘Morde Foods Pvt. Ltd.’. Obviously, I assumed that this European company had set up shop in India. Thanks to a revelation by a friend and good ol' Google, I realised that ‘Morde’ is not only an Indian brand… but also a Marathi surname – मोरडे! So read this amazing story of Chandrakant Morde, who rose
from the humble world of Mumbai Chawls and BMC schools to become the owner of a $30
Million enterprise!
Now every time you taste that yummy chocolate flavour in Taj
Group of Hotels, Oberoi Hotels, McDonald's, Yum Foods, Baskin Robbins or Kwality Walls Group… remember a Marathi Manoos has sweetened your life!
Wednesday, April 4, 2012
Bombay 2 Mumbai
Maharashtra Government has requested the Centre to change the
name of ‘Bombay High Court’ to ‘High Court of Mumbai’...
So can we expect 'Mumbai Sapphire' Gin and
music from 'Mumbai Bicycle Club' soon?
Will
‘Bombay Burmah Trading Corporation’ become ‘Mumbai Myanmar Trading Corporation’?
Get
ready for the following changes… Mumbai Flying Club... Mumbai Scottish... Mumbai Cambridge… Mumbai Dyeing... Mumbai Realty… Mumbai Blood Group... IIT-Mumbai... Mumbai Stock Exchange...
Advertising club of Mumbai... Gay Mumbai... Salaam Mumbai Foundation... MumbaiStore... Mumbai Heritage Walks... Mumbai Hospital... American School of Mumbai...
Mumbai Bar Association... Mumbai Dost…
Mumbai Natural History Society… Archdiocese of Mumbai… Mumbai Catholic Sabha… Mumbai Times… Mumbai High… Royal Mumbai Yacht Club… Mumbai Chartered Accountants' Society… Mumbai College of Pharmacy…
Mumbai Exhibition Centre… Mumbai Leprosy Project… Mumbai InternationalSchool… Mumbai Parsi Punchayet… Mumbai Custom House Agents' Association… YMCA Mumbai… Mumbai Teachers' Training College… Rotary Club of Mumbai… Mumbai Orthopaedic Society… Alliance Francaise De Mumbai… Mumbai Society for thePrevention of Cruelty to Animals… Mumbai Gymkhana… Mumbai Bioresearch Centre… Mumbai Goods Transport Association... Mumbai Chamber Orchestra… Mumbai Chamber of Commerce... Mumbai Bullion Association… Mumbai Rayon… Mumbai Presidency Golf Club… Mumbai Management Association… Mumbai Duck… Mumbai Bonda… Mumbai to Goa… Mumbai Cat… Mumbai Chest... Mumbai Veterinary College... Great Mumbai Circus… Mumbai Blues... Mumbai Dreams… Mumbai Vikings…
Mumbai Jayshri… Mumbai Ravi… Reshma Mumbaiwalla!!!
So the only places you will find 'Bombay' will be a street in London, a town near New York, a beach in California and a hill range south of Auckland in New Zealand... and a host of Indian restaurants around the globe like Bombay Brasserie... Bombay Munch... Bombay Grill... Bombay Palace!
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